PaidMediaAffiliates

Here are a few examples of brands leveraging third-party handles to dramatically improve acquisition cost on Meta

Case Studies

1.5

ROAS

$3

Avg. CPC

11.13%

Avg. CTR

To help Hims stand out in a crowded men’s hair loss market, we launched a strategic SEM conquesting campaign using high-intent comparison keywords like “vs” and “best.” Instead of driving traffic directly to Hims, we routed clicks through a third-party review site, positioning Hims as the top-rated option and building trust through independent validation. This affiliate-led approach cut customer acquisition costs by ~50%, boosted ROAS, and delivered up to 285 new customers in a single month—proving that leveraging trusted partners can turn unprofitable keywords into growth channels.

3.7

ROAS

$74

Avg. CPA

$81

Avg.AOV

ReviewClinic helps Chuga stand out from competitors as their #1 rec for Shilajit via Google Ads. With average AOV consistently higher than CPA, ROI is ~4x when considering LTV.

$25k

Ad Spend

4.2

ROAS

-18%

CAC

DietSmoke saw 4.2x ROAS over 3 months by leveraging ReviewClinic’s handles on Meta/ View the full case study.

Meta Whitelisting

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Alex Goldberg

Serial entrepreneur + creator of the Paid Media Affiliates course